In 2011, I was running my clinical research organization, conducting studies for major supplement brands. Back then, applying real science to validate products was still considered radical. I wrote about the return on investment of clinical research, stood up to companies trying to manipulate data, and eventually shut down my business after too many “We don’t have to — it’s not required” conversations.
I was disillusioned. So, I left. But I never stopped thinking, reading, or researching. I became a technology expert.
From 2014 to 2017, I taught chemistry at the university level, quietly refining a vision for how I could fix what was broken in the supplement industry — by flipping the script entirely.
The Question That Changed Everything
In 2018, I began asking myself: What if we used emerging technology to solve the biggest trust issue in wellness?
What if we built a system that prioritized truth over marketing? Evidence over hype? Science over spin?
I spent years sketching models, researching patterns, and exploring how to turn clinical rigor into consumer empowerment. And then in 2024, generative AI made it all possible. That’s when I founded NutriSelect.ai, Inc.
This isn’t just another app. It’s a platform built to put power back in the hands of the people — with real health intelligence.
What We’re Up Against
The supplement industry is a $68 billion maze with over 100,000 products — many with little to no real validation. The low barrier to entry invites opportunists. Claims are bold, labels are confusing, and consumers are left guessing.
I’ve seen firsthand how even educated shoppers struggle to separate facts from fluff. If I have to dig deep to verify product claims — how do we expect the average person to navigate this?
The NutriSelect Solution
We are building NutriSelect with a proprietary scientific rating system that evaluates:
Our AI will make recommendations with precision based on the user’s health profile, goals, and tracked progress. The result? Not just smarter supplement choices — but adaptive, real-time wellness guidance. Real personalization.
It’s not just technology. It’s intelligent wellness — finally made accessible.
This is not a “pay for play” for product brands. In other words, brands can’t buy a higher scientific rating. Let the science chips fall where they may.
The Team That’s Making It Happen
This vision wouldn’t be real without the right minds behind it. From tech to clinical research to product science, I’ve built a team that shares the mission. We asked the hard questions. We are building a bold solution and staying true to our values.
Special thanks to Moon, Nathan, Gene, Tim, Jacqueline, and Elijah— you saw the vision before the world did.
We’re not just building a product. We’re building a movement. If you believe in wellness rooted in truth, and in giving consumers tools that actually empower them — we’d love to connect.
Final Thoughts
I’ve spent my career in this space — and now I’m dedicating the next chapter to transforming it.
Because the future of wellness isn’t generic. It’s intelligent. It’s personal. It’s powered by integrity. And it’s the right thing to do.
Welcome to NutriSelect. Own Your Health!
Let’s change the game — together!
Sincerely,
Dr. Bill Clark
CEO & Founder
Email: drbill@nutriselect.ai
Linktree: https://linktr.ee/drbillclark.life
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