By Dr. Bill Clark
April 22, 2025
After nearly 30 years in the supplement industry—working with major brands like Centrum and Unisom, and leading science for a $1.3B acquisition—I walked away. Why? Because I saw how misinformation, marketing hype, and a lack of scientific accountability were eroding consumer trust.
But I never gave up on the idea that supplements could truly support health—if done right.
This article shares the personal story behind the launch of NutriSelect.ai, an AI-powered platform built to fix what’s broken in the supplement industry. We call it Precision Supplement Intelligence™—a science-first approach to guiding product selection, elevating clinical research, and giving consumers evidence-based clarity they’ve never had before.
If you’re curious about where personalized wellness is headed—and how AI is leading that transformation—this is where the story begins.
